Please refer to our Privacy policy for important information on the use of cookies. By continuing to use this website, you agree to this.

What does ‘customer-led’ really mean?

Delivering excellence in Customer Experience
29th August 2018

What does ‘customer-led’ really mean?

Despite the importance of the ‘customer experience’ having been recognised for many years, the role of the Chief Customer Officer is still a relatively rare creature. There is more and more data showing that being truly customer-led is a profound differentiator and commercial driver for any organisation. Interserve is by no means the finished article, but we do recognise that being customer-led has huge value to our organisation, creating real value for all concerned – both for us and our customers. I was pleased to be able to contribute to this report, which is a great insight into the relatively new world of the Chief Customer Officer and has important learnings for any organisation in the business of acquiring and retaining customers.

Iain Shorthose, Director of Customer Experience

latest insight

Explore our Latest Insight for further blogs, videos and research.

Shifting perceptions in FM through supplier evolution

Jeff Flanagan, MD of B&I, discusses how the perceptions of FM suppliers have changed over his 20+ year career to now being recognised as strategic partners.

Self-delivering FM solutions

Ingenuity House is our regional head office in the Midlands. It showcases our best-in-class self-delivery capability for facilities management solutions. The building ...

Interserve supports Asha Wegorek to progress

Asha Wegorek joined Interserve as a receptionist and thanks to completing an apprenticeship has become a Junior Facilities Manager.

Get in touchWant to know more? send us a note here and we'll be in touch

Interserve is committed to protecting and safeguarding your personal data. Please visit our Privacy Policy to find out how your data is used.

*denotes mandatory field

There was an error submitting the form. Please try again.

Thank you. Your message will be with us shortly.
If you wish to write us another message please go back.
We will be in touch soon.

Share your thoughtsShare your thoughts

Please leave a comment below.

comments powered by Disqus